This is one of the primary reasons why this firm was founded. Often, especially in the physical access industry, the way of doing business is a “buddy system” throughout the whole supply chain. The people delivering the solution are often getting their leads from the vendor and/or representing a shortlist of vendors to supply customers with. Too often loyalties are bestowed to partners as opposed to the end users paying them and other times cookie-cutter recommendations come right out of the same old playbook.
This leads to ill-thought strategies, incompatible technologies, and a great deal of rip-and-replace considerations in the future. Also, it produces lots of bad advice around what is really secure, since many vendors just try to sell more widgets to improve the situation. We believe that in order to TRULY serve the interests of end user customers, we can’t have relationships that contain aspects of conflict to the point where both D6 Research and vendor benefit while the end user does not. Yes, even if that means turning business away and having significantly less revenue.