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Advisory Services (2)
First and most importantly, we are not a consulting firm. We are an analyst firm, and perform consulting to complement our research to benefit our clients in refining their understanding, adapting it to their unique circumstance, and applying what we learn back into our research and methodology and contribute to the community. It is mutually beneficial as it avoids cooking things up in a vacuum. Further, it is not our aim to bill lots of hours, but rather the opposite by giving clients the knowledge and tools to tackle initiatives themselves and decide where they need specialization on a limited basis to fill the gaps.
Typically, consultants are either so busy working direct contract hours to perform continued research or have a set of key partners by which they get much of their knowledge, training, and even leads. This is less prevalent in the IT market than in the physical access market, where it is pretty standard practice. Businesses are unique and the last thing we would want is someone telling us how to do something based on what they typically advocate per the relationships that they have and approaches taken. It is much more desirable and effective to have a process that searches across the spectrum until it is a best match for what is required. This is the difference.